Your website is a graveyard. Your social media is screaming into the void. And your biggest competitor isn't the shop across the street, it’s a 15 second TikTok video that just stole your customer's last sliver of focus for the day.This isn't hyperbole. It’s the mathematics of survival in a world where human attention has become the scarcest resource on Earth. While you’ve been congratulating yourself on finally launching that Facebook page after years of delay, the attention economy has already moved three paradigms ahead and businesses in Armenia and Georgia are falling behind at an alarming rate.
Armenian fashion brands have better advantages today than Lebanese designers had in 1995. Better political stability, EU trade access, A diaspora spanning LA- Paris and Moscow, A $20B luxury void in Russia, Sustainability heritage that legacy brands can't replicate. So why is Beirut still winning?I spent months analyzing both industries and here is the answer:
The Global South—comprising developing nations across Africa, Asia, Latin America, and the Middle East—is rapidly evolving into a new gravitational center in global economics and politics. This article explores the opportunities, challenges, and strategic imperatives for the Gulf Cooperation Council (GCC) countries to engage meaningfully with this dynamic region. By analyzing demographic, technological, financial, and geopolitical trends—and drawing on case studies of success and lessons learned from the missteps of other global actors—it outlines actionable strategies for private sector leaders and investors in the GCC to establish a forward-looking presence in the Global South.
A Quiet Opportunity Waiting to Be Claimed. Ahmed, a 44-year-old Qatari investor, sat in a private lounge in Doha, sipping Arabic coffee and scrolling through headlines. Most were noisy updates about the US stock market or Europe's sluggish economy. But one small headline caught his eye:“Gulf Investment in Turkish Real Estate Surges 42% in One Year.”He paused.Not because he hadn’t heard of investing in Turkey before — he had. Many times.But this time, it felt different.Why? Because Ahmed, like many Gulf investors today, isn’t just looking for ROI.He’s looking for strategic footholds — markets where his capital can do more than grow. It can influence. Build. Expand.And in the heart of that ambition stands a compelling yet underestimated stage: Turkey.This guide is written for people like Ahmed.
Drawing inspiration from Eastern traditions plays a crucial role in shaping and developing the luxury goods market in the Middle East. The region's rich cultural heritage and unique craftsmanship provide a perfect foundation for luxury brands to differentiate themselves through these elements. Elie Saab, the renowned Lebanese designer, showcased one of his recent collections inspired by Chinese mythical symbols and emblems, stating in his collection notes:"I was captivated by the richness of Eastern Asian culture and allowed my mind to be immersed in it."
With Donald Trump returning to the White House in 2024, Middle Eastern economies face a new wave of opportunities and challenges. Known for his controversial trade policies, Trump’s presidency is expected to significantly impact the economic and political dynamics of the region. This article explores the key business sectors in Saudi Arabia that are likely to be affected by his return to power.
Why Do Most International Market Entry Strategies Fail? Most small businesses believe that enterin global markets is only for large brands with massive capital.Traditional methods of entering foreign markets are expensive, slow, and often unsuccessful. Regulations, competitors, cultural differences, and supply chain challenges deter many businesses from scaling internationally.
Who Really Controls the Economy?At first glance, governments appear to dictate economic policies, but in reality, it is corporate giants and economic powerhouses that pull the strings. Major economic decisions are often shaped not by governments alone but by business lobbies, multinational corporations, and financial institutions that have vested interests in policy direction.
(A Deep Dive into Survival & Growth Strategies in Uncertain Times) Introduction: Why Do Some Businesses Collapse While Others Thrive in Crises? Economic crises are like financial earthquakes—they shake everyone, but some buildings collapse while others remain standing. During past crises, companies like Tesla, Amazon, and Unilever saw massive growth, while giants like Kodak, Nokia, and Lehman Brothers vanished. Why? What separates the winners from the losers? This article explores real-life case studies of businesses that turned crises into opportunities—and those that failed—followed by four essential strategies you can apply to thrive in uncertain times.
